Protect what matters most
The time spent with loved ones during Christmas, Easter, Summer Holidays is often when people think about the future and protecting their financial future, for their families.
January to March is a key time for buying life insurance so you’ll see lots of adverts from providers over the coming weeks, and Post Office Money is claiming its place in this market.
Last week, we launched a new campaign in branch and online to promote our insurance products. The two products our campaign focuses on is our award winning Life Insurance and our over 50s Life Insurance.
We’re very excited that next week on 22 January, our insurance business, will launch a TV advert to help raise further awareness and demonstrate our commitment to protecting more customers. Look out for the advert which will be screened on daytime TV on ITV1, UKTV, C5, Sky.
Rob Clarkson, Managing Director, POMS said: "People think about life insurance when something big is happening in their lives. The start of a new year, when considering buying their first home, moving or remortgaging, or having a child are all events that get people thinking about what they can do to protect what matters most to them.
"Branches have told us in the past that they believe they can protect more customers with a little bit of marketing support. We have designed the campaign to raise awareness of our products and appeal to a wide range of Post Office customers.
"Our policies are competitively priced and very easy to apply for. It’s a great feeling to know that you’ve protected your family should the worse occur.“
Customers and colleagues alike can really benefit from our Life Insurance, with premiums starting from just £7 a month and cover levels go up to £500,000, Terminal illness cover automatically included and the option to add Critical Illness Benefit.
And, with ‘caring’ being one of our core values, it makes sense that, once becoming a Post Office Money life insurance customer, everyone can benefit from the Post Office Money Helping Hand Service which includes long term support, therapy, and counselling when needed most at no extra cost. Read more here.
Spread the word
Everyone across our network can help us spread the word to reach even more people. If you're on social media, please share, like and retweet our posts which will go live on Facebook and Twitter on 5 February.
Post Office Limited, Post Office Management Services employees, Postmasters and employees who work in branches are not eligible to participate in the consumer promotions which are available for a limited time only, but we thought we'd remind you about the offers available to all Post Office people throughout the year. From just £7 per month colleagues can protect their family and/or mortgage. And, when you sign up to either Life Insurance or Over 50s Life Cover, you’ll receive a £50 One4All gift card as a thank you. This exclusive colleague offer is available all year round so remember Post Office when you are reviewing your life insurance needs.
Find out more here... Or if you need to talk to someone today, call 0330 123 1956 and quote ‘STAFF01’.
Did you know?
- According to Association of British Insurers and Mintel, protection sales and premiums are forecast to rise over the next 5 years; this is an opportunity for Post Office Life Insurance.
- 75% of people have car and/or home insurance but only 40% of us have thought about protecting ourselves and our families.