In 2019 we launched a trial for #WeArePostOffice - an app hosting readymade social media content for promoting Post Office products and services - to help Postmasters get more out of their social media. We are pleased to share that we have now extended the trial to the end of the year and have a number of spaces available to sign up.
We spoke to active user and Postmaster at Copperhouse Post Office in Hayle, Cornwall, Sarah Ellis about her experience using the app: “It is very simple to use, takes a lot of the guesswork out when updating our social media pages and provides great up-to-date products to share with our wonderful customers. A huge thumbs up.”
Postmaster at Whalley Post Office in Lancashire, Azim Shaikh, added: “It definitely makes a difference to our Post Office when it comes to help and support with social media and also to reaching out to a wider audience.”
Darren Jones, Senior Social Media Manager at Post Office, said: “We introduced this app as result of Postmaster feedback and we’ve seen some Postmasters use it brilliantly and really connect with their local community about their business and products and services. We are still in a pilot phase and with the Christmas period coming up, we want to make sure others who haven’t signed up have the chance to.”
Find out more about the benefits and how to sign up on a first come first served basis below.
What is #WeArePostOffice?
The #WeArePostOffice app helps Postmasters to promote products and services through sharing social media content. We provide exclusive tailor-made content (images and text) to share, as well as templates for you to create posts, so most of the work is already done!
Why join #WeArePostOffice?
The app makes it easy for you to find the social media content that works for your branch, personalise it and publish direct to your social media feed.
Other benefits include:
- Driving footfall to your branch by raising awareness of the products and services available
- Creating even stronger connections with your local community by improving engagement with those on social media
- Keeping your customers up to date with the latest news, quickly and efficiently, and personalising your news to your branch and local area - including the latest Covid-19 updates
- Accessing tips on how to build your brand and follower network
How do I sign up?
To sign up and start accessing exclusive social media content now, please email firstname.lastname@example.org with your name and branch. You will receive an invite link to download the #WeArePostOffice app and join, along with other helpful information.
We encourage users to commit to 1-2 posts per week as a minimum to help keep your social media followers engaged with your content.